Naturally You

We are built different

Our all-natural fabrics are gentle on your skin, kind to the planet, and built to perform. No synthetics, no irritation, just natural comfort that moves with you.

Ballet Pink

Bold Black

Earthy Green

Our Founders

Our founders, two sisters from Seattle, Washington, Alex and Hannah Jennings, started Lively in 2018. Their mission was to create comfortable, stylish women's activewear with a bigger purpose: giving back to the environment.

CEO & Co-Founder

Alex Jennings

Alex has an extensive background in the fashion industry so she knows her stuff! As a mom of 2 and full time business owner at Lively, she strives to be the best example to her kids.

Co-Founder

Hannah Jennings

Hannah is a freelance wedding photographer of 5 years so she loves seeing women look and feel their best! She is also writing her first book and hopes to be a published author soon.

The leggings feel amazing—super soft but still supportive. I’ve worn them for yoga, hiking, and even just running errands. The fact that they’re made from natural materials makes me feel better about my purchase too. I love knowing I’m supporting a brand that actually cares about the planet.

Frankie B.

I sweat a lot when I work out, and synthetic fabrics always left me feeling gross. Lively’s natural-fiber sets are a game changer. They’re breathable, comfy, and don’t hold onto odors like my old stuff. Bonus points for the minimalist design—I want everything in every color.

Jesse N.

I was skeptical about the price at first, but after wearing Lively’s sports bras and joggers for a few weeks, I’m hooked. The quality is insane, and I love that they use eco-friendly materials without sacrificing performance. These pieces wash well, hold their shape, and I feel good wearing them—in every way.

Jamie L.